Policy Expert Names Former Aviva CEO Mark Wilson as New Chairman
4 February 2025
Policy Expert, a leading UK insurer specializing in home, motor, and pet insurance, has appointed Mark Wilson as its new chairman.
This appointment is part of the company’s strategy to drive growth and strengthen its position as one of the UK’s fastest-growing insurance brands. Policy Expert, which serves over 1.5 million customers, has experienced rapid expansion in recent years, offering customer-focused policies and embracing digital innovation.
Wilson brings with him 25 years of experience in the global insurance industry. He previously led AIA, a major insurer in Asia, and served as CEO of Aviva from 2013 to 2018. In addition to his new role at Policy Expert, Wilson is a non-executive director at BlackRock.
His appointment comes on the heels of significant milestones for Policy Expert. The company recently surpassed 1.5 million policyholders across its product range, reflecting its continued growth. In September 2024, the company also secured fresh investment from global private equity firm Cinven, which acquired a 50% stake from a subsidiary of the Abu Dhabi Investment Authority (ADIA).
As chairman, Wilson will play a pivotal role in shaping the company’s future direction, with a focus on expanding the customer base, refining business strategy, and exploring potential mergers and acquisitions.
Steve Hardy, CEO of Policy Expert, commented, “Policy Expert is a team of passionate experts driven by results—that’s the core of our success and consistent growth. Mark embodies this entrepreneurial spirit, and we’re excited to have him on board. His extensive market knowledge and expertise will be crucial as we continue our growth journey and solidify our place as the UK’s leading insurance provider.”
Mark Wilson, Chairman of Policy Expert, added, “Policy Expert is a dynamic and exciting company, competing with much larger and more established brands. Its profitable growth, customer-centric approach, and strong culture make it a standout player in the industry. I’m excited to be part of this journey and look forward to contributing to the company’s continued success as it enters its next phase of growth.”